......Ever hear the story of the puddle? Regarding how "pleasing" flowers are to you...
One day, a puddle that filled a pothole in the middle of a street was thinking to itself, "what a perfect little world I live in... It must have been made just for me... This pothole I live in is the perfect shape for me, as it fits every nook and cranny of my puddle-body. Oblivious to the rest of the universe all around mr. puddle, it couldn't imagine how anything at all that could possibly be more blessed than it... as the sun rose and evaporated mr. puddle away into oblivion.
That seems to be talking about the "anthropic principle" - how the environment is "fine-tuned" for us.
As far as why flowers are pleasing to our eyes, maybe it is due to them having patterns and "styles" - like the fibonacci sequence which is related to the golden ratio. Often they are colour-coordinated.... maybe just due to chance and partly from being appealing to bees, etc.
It may not be possible to truly know the answer to this. However, it seems to me that through evolution, the human brain will find some things to be attractive, some not. Why, for example do we find certain people physically attractive? It's partly cultural, but also, it is in our genes, that as a general, (though not hard and fast), rule to find
someone of the opposite sex as attractive, and to be driven to mate with them. In that way, the genes responsible for that sexual attraction will be passed on to the new generation of people. The attraction promotes the generation. In animals, the sexual attraction and drive can be much more stylised/generic that it is in humans. In other words, animals may follow their genetic programming much more than humans, who are intelligent, have higher thinking brains that many animals, and pass on cultural attitudes, which can override evolutionarily inherited traits and tendencies.
The fact that
we find flowers to be attractive, may be due to the association in our brains, between flowering plants, and sources of food. Food plants generally produce seeds, and it's the plants' way of passing on their genes to future generations of plants. Seeds come from pollination, thus plants need some way to get pollinated. Humans will recognise flowers as not only pretty, but also an essential element in our omnivorous/agricultural food chain. It may be ingrained by evolution, or by cultural inheritance, or both.