Washington (CNN) -- Night after night, Republicans are going back to school in an effort to build a new army of communications operatives for the Twitter age.
The courses at "Comms College" -- the GOP's secret training ground for social media-savvy communications staffers -- are taught in a sterile conference room on Capitol Hill. Students are instructed that the modern news cycle, fueled by the disruptive power of the web and constantly-filing reporters, has no patience for old political playbooks.
That's an especially important lesson for Republicans heading into the next presidential election. President Barack Obama's press operation, digitally-fluent and nimble, handily outpaced their GOP opponents in 2008 and 2012. Republicans -- well aware of Hillary Clinton's ability to spark an Internet sensation with a single tweet -- are determined to mount a modern media strategy to battle back in 2016.
