I haven't head of 'Telomere health' but telomeres are vaguely associated with aging, sound 'sciency', and are little understood by the general public, so if I were setting up a health scam, that would be a very suitable name for it.
My vote is definitely for 'scam', solely on the basis of the information in your post, plus my knowledge of molecular and cell biology.
There was some debate in the late '80s about telomere lengthening as a possible means to extend human life spans and/or slow the aging process, but it seems that the difficulty of modifying the genome in every cell in a living human is an insurmountable obstacle. At best, you might be able to do something at the conception stage, when the patient only has one cell; but that doesn't appear to be either practical or ethical.
It's a scam.