
Former Gun Company Executive Explains Roots of America’s Gun Violence Epidemic
Ryan Busse once worked for a major gun-maker. He now warns about the danger of growing radicalization in the industry.
talkingpointsmemo.com
He states some things I had not considered before about what has changed from the PUSHING of gun culture perspective:
As I write in my book, there was a time not that long ago, maybe about 15 to 20 years ago, when the industry understood a sort of fragile social contract needed to be maintained on something as immensely powerful as the freedom to own guns
After Columbine in 1999, the National Rifle Association in very well-publicized meetings now, thanks to sleuthing and digging by reporters at NPR, we now have tapes of the meetings where they literally said, are we going to be part of the solution here? Or maybe we can use these things to drum up hate and fear in our members? We might even be able to use them to drive membership. And they chose the latter. They perfected that system for about seven or eight years, getting their feet underneath them. They figured out it can drive politics.
The Buffalo shooter wrote in his manifesto about perusing YouTube videos, social media accounts, all the places where tactical gear — which are some of the most egregiously advertised items in the firearms industry right now, bulletproof vests, helmets, gloves, all things that weren’t marketed at all 20 years ago. He studied very carefully what bulletproof vest to wear, what tactical gear to wear, he used the exact same gun that was used in Sandy Hook, the Bushmaster XM-15, the same gun that was advertised in [Remington Arms’] man card campaign that told young men: “You don’t have a man card if you don’t have one of these rifles. And you do have a man card if you do have one of them.”
You know, I tell the story that 15, 20 years ago, the industry named guns like the Smith & Wesson 629 or the Remington 870 because you had [industry] attorneys that knew that even the names of guns could be important. They could encourage people to do irresponsible things. And so you’d never wanted to even name things that might encourage bad things to happen. Now we have a gun called the Wilson Urban Super Sniper. I mean, what are you supposed to do with that? We now have a gun called the Ultimate Arms Warmonger. What are you supposed to do with that? We now have an AR-15 company called Rooftop Arms, as in when you don’t get what you want, you vote from the rooftops. And what happened in Highland Park? A kid got up and killed people from a rooftop. You see the old self-imposed responsibility; those old norms of behavior have been just completely trashed.
That last one - the names of those guns. That is so montrously irresponsible that I am floored.