McDonald's score an own goal with latest UK ad

[TSwizzle]

The ad is cringeworthy tackiness and who the heck gave it the green light ?;

McDonald’s has pulled its new advert from TV screens and apologised for any upset caused after it was accused of exploiting childhood bereavement. The advert, first screened last week, shows a boy asking his mother about his dead father. As she tells him what his dad was like, the boy looks sad as they do not seem to have much in common. His face lights up once they arrive at a McDonald’s and, as he eats a Filet-O-Fish, his mother says: “That was your dad’s favourite too.”

Teh Grauniad

 

[blastula]

Comes off like a parody ad. The punchline is filet-o-fish. Any product could use that set up. "Your dad liked Brawny paper towels too."

 

[Jimmy Higgins]

Of course, that was a lie. The Dad's favorite was the double quarter pounder, which he had a pair of 5 times a week and why he died from a heart attack at the age of 25.

 

[TV and credit cards]

Kid, if I were you, I'd take a good long look at the postman.

 

[Bronzeage]

Call your mama.

 

[repoman]

Comes off like a parody ad. The punchline is filet-o-fish. Any product could use that set up. "Your dad liked Brawny paper towels too."

this is a good parody ad