The paper merely describes the basis for the undermining of science in the service of a political or commercial objective.
This process is widely known as 'The tobacco strategy', as it was used from the early 1950s by the tobacco industry to shed doubt on the increasing scientific consensus that smoking tobacco was harmful to health.
There are two major components to the tobacco strategy:
1) Cherry picking of research to amplify any findings that support your preferred conclusion (or fail to support the consensus against it) - This includes both scouring external research for any hints that your preferred conclusion is not wrong, and commissioning research, but only publishing the small fraction of results that support your preferred conclusion; and
2) Agressively persuing the appearance of doubt. Question everything; Demand that equal time and focus be given to 'both sides', regardless of whether the evidence on one side is overwhelmingly greater than on the other.
The industry had realized that you could create the impression of controversy simply by asking questions, even if you actually knew the answers and they didn’t help your case. And so the industry began to transmogrify emerging scientific consensus into raging scientific “debate.”
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Merchants of Doubt: How a Handful of Scientists Obscured the Truth on Issues from Tobacco Smoke to Global Warming Naomi Oreskes and Erik Conway, 2011.
Indeed, one key tool in the creation of doubt is to insist that people who haven't read ALL of the evidence are incapable of having an informed opinion; And presenting them with a huge mountain of irrelevant or low quality information - if they reject it (on the reasonable basis that it contains errors of fact, or is simply tangential to the point), you claim that they cannot be fully informed, and therefore
might be mistaken or untrustworthy. If they don't reject it, then you shut them up for as long as they need to analyse it, and by the time they've finished, either they, ot the audience, or both, have forgotten what was being discussed, or moved on to something less turgid and more entertaining.
As the purpose of the strategy is not to prove your position, but merely to shed doubt on the contrary position, every person who gives up or stops caring is a win.
The fact is that in both the damaging effects of tobacco smoking on health, and the damaging effects of fossil fuel burning on climate, there are
not two sides to the argument, who deserve equal time and respect.
There's the scientific consensus, and there's the usual tiny number of results that are erroneous for various reasons. Taking the one or two percent of contrary results and dissenting scientists, and presenting them as though they constitute an equally valid position, is totally contrary to how science works. But it's absolutely central to political manoeuvring.
This is why it's vital not to let politicians (or courts, or the general public) decide on questions of fact.