This story is one of my favorite of the year. It just reeks of pure Americana.
Nike sells shoes. They don't enforce policy regarding National Anthems or conduct of NFL players. They want views and name recognition. That's it really.
But oh how I adore my American fellows on this matter. It should be simple. Nike offers products for sale. I may need a product and choose to buy it or not. Who cares what people do in that regard. Not me.
Lest we lose another needless opportunity to fuel our outrage, on an issue that does not impact us in our daily lives one single iota, we must make this the Great Battle of Patriotism and Righteousness. We allow the President to use the issue as a means to pit ourselves against one another in The Great Battle. It is, of course, not a battle at all, a purely manufactured figment of nothingness. None of the people outraged about this have ever even attended a game Kaepernick was present at. It needn't impact their lives at all. Yet we choose to make it our daily bread.
Dearest America. Stop searching for the Holy War in imaginary nothings. If you want a pair of shoes, buy them. If you want to stand during the anthem, do so. But please find a freaking way to not ruin your lives over things that, in reality, are important only because you have convinced yourself they should be.
Postscript: the fact that the outrage machine has only served to push Nike sales is truly the epitome of Americana. Who cares what the real life consequences of my behavior shall be, my outrage shall not be denied. Such a fantastic metaphor for our society and politics. Well done, my countrymen. Well done.