Since then, there has been a massive effort online to geolocate the billboard/Buk video. And soon enough, the Kremlin troll brigade came up with a counter-narrative which they injected into thousands of web site discussions, social media, news comments, and so on, as we reported this weekend.
They claimed that in fact the billboard/Buk scene was in Krasnoarmeysk, and the proof of that was the ad on the billboard, which is for the Bogdan auto dealer which has a showroom at No. 34 Dnepropetrovskaya St. in Krasnoarmeysk. To be sure, there is a Bogdan showroom in Krasnoarmeysk, but that address is in fact not visible on the billboard in the video; it’s covered by trees. The Russian Defense Ministry briefing interpolates this address in its notation to the screenshot of the video, but in fact it’s not visible at all in the video — it’s speculation. The Russian state media and legions of social media posters have also claimed that the vantage point of the videographer looked on to a shopping mall where there was a StroiDom store.
There were a number of things wrong with the claim that the scene was in Krasnoarmeysk:
1. Krasnoarmeysk has power lines but no trolleybus system; Krasnodon has a trolleybus system; the billboard/Buk video clearly shows trolleybus lines.
2. The Bogdan dealerships are all over Ukraine, and can be found also in Lugansk, 45 minutes’ drive from Krasnodon, where a billboard might be reasonably placed.
3. The StroiDom in Krasnoarmeysk is indeed listed at No. 49 Gorky Street, but the building doesn’t match the scene in the video.