‘Sanewashing’ creates an alternative narrative, some say
Molloy first
used the phrase “sanewashing” this fall to describe a tendency among journalists to launder some of Trump’s wilder or barely coherent statements to make them seem like the cogent pronouncements of a typical politician. One example she cites: CNN distilling a Trump post on Truth Social that rambled on about the “radical left” and “fake news” into a straight news lead about the former president agreeing to debate his Democratic opponent, Vice President
Kamala Harris.
At its best, polishing Trump creates an alternative narrative, she said. At its worst, it’s misinformation.
During a
Wisconsin rally the last weekend of September, Trump talked of danger from criminals allowed in the country illegally. “They will walk into your kitchen, they’ll cut your throat,” he said. The New Republic writer Michael Tomasky was surprised not to find the quote in The New York Times’ and Washington Post’s coverage, although The Times
noted that Trump vilified undocumented immigrants, and there were other media references to what Trump himself called a dark speech.
“Trump constantly saying extreme, racist violent stuff can’t always be new,” Tomasky
wrote. “But it is always reality. Is the press justified in ignoring reality just because it isn’t new?”
One likely reason the remark didn’t get that much attention is because Trump — at the same rally — referred to Harris without evidence as “mentally disabled.”
That comment merited quick mention on the ABC and CBS evening newscasts the next day, in the context of criticism from two fellow Republicans, and after stories about Hurricane Helene’s devastation and war in the Middle East. NBC’s “Nightly News” didn’t bring it up at all.
In other words, Trump said something wild. What’s new? More than sanewashing, political scientist Brian Klaas calls that the banality of crazy, where journalists become accustomed to things Trump says that would be shocking coming from other candidates simply because they’re numbed to it.